We all have faced this you're writing a great blog post with fabulous content. But somehow it is not getting enough traffic, right? At that time it demands the blog post SEO checklist completely.
Most SEO people try to get more traffic to the website via blog posts and it can be also helpful in marketing your product or boosting your organic traffic. We understand that creating a blog post takes a lot of effort starting from research to closing lines. Moreover, each blog post demands a lot in terms of cost and resources. That's why it is important to get a good ROI from the blog post.
Optimizing your blog post is the best way to boost ranking. Here is a complete blog post SEO checklist to watch in 2022.
Keyword Research before writing a blog post
Sometimes bloggers just do guesses and write a blog on the topic which they feel users would like to read. But, it doesn't always work that way. You can't just go with some blind guess when you can do content and keyword research. This will help you find out what your users are looking for. That's why it is important to do keyword research before you start writing your blog post.
Keyword research is a great idea to optimize the search result and ensure that whatever you are writing is what people are looking for and find new blog topics. When it comes to preparing for language proficiency exams like IELTS and PTE, choosing the best online coaching is paramount for success. Conducting thorough keyword research on 'Best IELTS Online Coaching' and 'PTE Online Coaching' not only helps you tailor your content to meet the needs of test-takers but also ensures that your audience discovers the most effective and reputable coaching programs available. By strategically incorporating these keywords into your content, you're not only optimizing for search engines but also guiding individuals toward valuable resources that can significantly impact their exam preparation journey.
For keyword research, there are some tools available in the market such as Semruc, Ahref, Google Keyword Planner, etc. The content creators or SEO people generally use these platforms to get the exact keyword to rank the blog post. Then, decide you the focus keyword and keyphrase of your blog post.
Additionally, find some related keywords that you can use in your blog post. So that there are chances to appear your blog post on the google "relates searches" section.
Organize the blog post length
According to HubSpot, the ideal length of a blog post is 2100 to 2400 words
While organizing the length of your blog post, you have to ensure it has at least 300 words. Nonetheless, keep the length of your post stabilized. You don't need it excessively lengthy and you don't need it excessively short. Moreover, Google loves long blog posts, however, there is a chance that a long post may lose the interest of the users.
That's why you should only write a long blog post when you have enough knowledge or you are the best writer. Likewise, ensure each word enhances your post, don't add words just to expand the word count. This can result in less engagement and a higher bounce rate to your blog post.
Improve Readability
Creating a blog with better SEO is not enough, you need to focus on the readability of your blog post. Less than a minute is what readers take to decide whether they want to keep engaged with you or not. That's why it is essential to make content that engages users and motivates them to stay with you. And this can be possible when they understand your content and like to read more.
You think that how readability can affect SEO ranking, but it is also the most important factor for search engines. According to AISEO, a blog post that is easy to read may rank higher compared to those posts that are difficult to read.
Even though, the SEO tools now come with both feature SEO checklist and readability checking. Certainly, nobody would like to read a big text or paragraphs only. Therefore, divide your content into short and sweet sentences, quotes, images, etc.
Ensure the captivating blog post title
At the point when clients find your article in search list items, the primary thing they see is your blog post or page title. The title is the very first thing any of your users will see and it's also essential for search engine crawlers.
A decent blog post title makes your post more significant to the search result. All the more significantly, created well, it encourages clients to really click on your blog entry when they see it in search result lists.
Specify Meta Title and Meta Description
Meta title and meta description play a vital role in the SEO checklist for blog posts. Whatever meta title you will set must be relevant to the content you are adding to your blog post. The meta description will be displayed exactly under the blog title as an introduction or brief overview of your blog post when any user searches on the browser.
Additionally, meta depiction is an HTML meta tag that you can add to any page. Its motivation is to give a short depiction of your blog post for web indexes and different crawlers. It's likewise a decent spot to pitch your article to individuals as they look at search result pages (SERPs).
A decent meta description can make sense of a ton about a blog post. Whenever you add meta descriptions, remember your keywords are there and specialty the portrayal in such a way that it vows to meet the hunting goal.
Add relevant internal and external links
Adding internal and external links can be helpful to boost your blog post or can get a higher ranking. An internal link means a link that redirects to the same website and an external link redirects users to different websites. Both links have their importance in such a way. An internal link can help you directly boost your SEO and search engine rankings while an external link can help you in content marketing and generating web traffics.
That's why it's essential to add relevant internal and external links to your blog post to boost rankings. However, ensure that whatever link you give has high-quality, rich, and relevant content.
Add videos and images
Buffer Blog says that content with visuals gets 94% more total views than without visual content. Most people would like to see images, videos, or infographics than long paragraphs and a lot of texts. That's why you need to ensure that your blog post contains highlighted pictures and pictures between paragraphs to make your topic more attractive and engaged to your readers.
But adding images and videos is not enough, you need to optimize it to get higher search ranking results. Include focus keyword in your image or video title and alt tag. Image SEO will help search engines to know about what that particular image represents. If you are new then check out the complete SEO checklist for a new website.
Optimize content on categories and tags
When you optimize your content or blog post in different categories and tags can assist you with arranging your content for yourself as well as for the search engine and readers. However, the issue is that numerous website users mostly utilize them inaccurately. We see that when you find a particular thing it makes it easy when you go to the particular directory.
Moreover, categories are utilized to separate your content into significant subjects available or discussed on your blog. tags, then again, are the points talked about in a singular blog post.
Add social media and encourage to share
Social media is the platform where you can post your content and keep engaging your customer with your brand. Content that is shared more via social media positions higher in web search engine results. More individuals will visit your site when they see something fascinating you've shared on social media platforms.
It additionally improves the probability that social media users will connect to your topic from their website or social media, which can help you expands your rankings on Google.
Optimize old blog posts
Your previous content or blog post which is not getting a higher ranking needs to optimize. How often you optimize your content and blog post, there are more chances to get a higher ranking. Numerous bloggers will quite often forget a blog post after they've posted it. As a matter of fact, you're a long way from wrapped up enhancing your blog post for SEO whenever it's published.
Add relevant keywords, change keyphrase, and add more relevant content, including images, and videos to your old blog post. Add more internal and external links to get more web traffics. Make a habit to optimize your blogs after some intervals to get a higher ranking always.
Final Checklist
And that's all you need to boost your blog post with a complete SEO checklist in 2022. Create a well-optimized blog post by using these tactics and boosting ranking on search engines. Always make a habit to preview your blog post before publishing it and check that everything is okay if need to change anything complete that and post it.
We hope that this blog post SEO checklist helps you to drive more traffic to your website and help you grow your business.
All The Very Best :)
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